An Initiative of Centre for International Competitiveness & Research, Europe



  • Message from HH Sheikh Bin Mubarak Al Nahyan
    Ministry of the HESR, UAE
    on the launch of Power Brands in Middle East & Africa
    “It is my honour to be your guest and join in your celebration. As you know, we in the United Arab Emirates appreciate very much the power of the brand… Your reaching in Dubai is a clear indication that development of successful brands has become a global endeavor…”